Search Engine Optimization (SEO) is neither mystical nor magical. It's a blend of guidelines and actionable steps that, when followed diligently, can elevate your website's ranking and drive more organic traffic. While there is no "quick fix" or "silver bullet"…
As an organization (whether for profit or not for profit) you are trying to accomplish your mission of getting your message through to your current or potential customers, donors, program users. You want to reach the most people within your…
You don’t have to go at it alone, hiring a partner can make sense and save you time in managing your site. With content management systems and easy site builders like WordPress, Squarespace, Wix, and many others, creating and maintaining…
Knowing your target audience makes all the difference in how effective your strategy or website will be. If you don't know who you're reaching, you can't reach them effectively. At the beginning of most of the projects we work on,…
HTTPS websites, which are sites using SSL certificates, used to be reserved for sites collecting private data, but that’s no longer the case today. All websites should now have SSL certificates to comply with pushes from Google and Firefox for…
Account Lapses Can Cost You Most of the accounts you will have for your website can be renewed yearly, and it can be really easy to forget about. We’ve worked with more than one small business owner who has paid…
In July 2020, Purrly Digital launched a platform for WordPress clients to help manage updates to their WordPress websites and the WordPress plugins they use. This doesn’t sound like a big deal, since automated maintenance for WordPress exists but what…
I was performing regularly scheduled maintenance today on one of our client's servers. Due to the length of time we've been building and managing servers for clients our build-outs can differ in slight ways as we evolve our processes. I…
